As America and the world react to Trump's recent decision to bomb Iranian nuclear facilities, the hospitality industry faces challenges from two other Trump policies. This sector, worth about $250B, is a key employer in restaurants, hotels, and entertainment.
This year we have taken two short vacations in Florida, one to Vero Beach and a second to Key West. The first was a birthday celebration and the second was in conjunction with a funeral.
Anecdotally, I saw the devastation wrought by two events in which Donald J. Trump played an important role. Those were either initiated, exacerbated, or had a greater impact on American life as a result of Trump actions. The first was the Covid pandemic and the second, the crackdown on immigrants.
The pandemic changed a great deal about how Americans, work, and play. The hospitality industry suffered its first financial blow with the Covid pandemic which decimated its workforce. Then it suffered through the resultant travel restrictions. Once those restrictions were lifted, the hospitality industry was unprepared for the return to normalcy. Many employees had sought other jobs, reducing the size of the workforce.
Then came the second blow when Trump’s secret police ran out of “immigrant thugs” to arrest/deport, and began rounding up the easier low-hanging fruit. This refers to individuals with uncertain immigration status who were employed in various jobs with low wages, many of whom were in the hospitality industry. Such jobs were often less desirable particularly when other options were available.
In Vero Beach this past April we had discussions with several waiters, bartenders, and hotel staff who shared a common lament, “We can’t find people to hire.” They didn’t say they couldn’t find “good help” but that they couldn’t find “any” help. Several years ago when we noticed these problems, the universal excuse was to blame everything on Covid. Then, just when things started to improve, Trump began his crackdown with ICE raids.
Our trip to Key West this past weekend involved a stay at a nice resort. We requested an early check-in to accommodate our timely arrival at the first of two funeral related events. Normal check-in was 4 p.m. and that was cutting it close. We arrived at 2:30 and notified them that we were waiting for our room and they told us they would text us as soon as the room could be occupied. We drove around town, located our two event addresses and returned around 3:30. We got the same “not ready, we’ll text you” response. We decided to park the car and wait in the lobby for the normal 4 p,m, check in.
While waiting for our room in the lobby, we noticed several other groups that looked to be in the same predicament as 4 p.m. came and went. With the normal check-in long past due by 5 p.m. discussions between management and many others indicated that we weren’t alone. More and more people were arriving and getting a similar management reply. The lobby began to fill. One of the people who seemed to be in charge came by the remote part of the lobby where we were seated away from “the others,” and we had a conversation.
It was only after we asked the specific question about his being short staffed in housekeeping and gave him assurances that he wasn’t speaking to Trump supporters, did he admit that his and several other hotels in the area had been hit in recent weeks with ICE raids. He mentioned three establishments in the immediate vicinity had been hit and said he knew of others. He said that around 200 or more people had been “captured.” He knew of our need to get changed to make a 7 p.m. viewing at the local funeral home and he went to get housekeeping to hopefully prioritize our room.
We made it to our room by 6:20 p.m. and were late to our event. Our hotel manager gave us a $100 voucher for their restaurant and waived the daily parking fee for our troubles. During our two day stay we had occasion to talk to two other hotel workers, one in maintenance and one our waiter. As both spoke with foreign accents I wondered how they had faired so well in the recent ICE raids. It turned out that one was Russian and the other Hungarian. Not to start any conspiracy theories here, but I’m guessing that Vladimir Putin and Viktor Orbán would be in agreement with ICE that Russians and Hungarians should be exempt from the immigrant purge.
The next thing to happen during our Key West adventure was that the hotel restaurant, according to their website, served breakfast, lunch, and dinner. As breakfast was served from 8-11, we went down around 10. It was then we found out that, due to staffing shortages, they only had a pastry chef and the traditional eggs, toast, pancakes, bacon, etc. was now reduced to a self-serve pastry display and coffee. While it looked delightful, we wanted a real breakfast.
The hospitality saga continues at Denny’s. After a short drive down Roosevelt Blvd we stopped at Denny’s. We arrived and found we would need to wait for a table. We got there just in time before several large groups filed in. The three of us were seated after a brief wait and we were soon greeted by our server, Melody. She took our order of a Grand Slam, a veggie omelet, and a grilled chicken skillet that came with broccoli, potatoes, peppers, and onions. Simple, right? Not exactly. Melody was cute as a button with a bubbly personality and gave all the appearances of someone who might know what she was doing. I would be speculating here if I told you she was a new hire and only got her job when “Maria” with five years of experience was hauled away by ICE.
That which followed would vie to compete with the scene where Jack Nicholson’s character Bobby Dupea in Five Easy Pieces tries to get a plain omelet, with tomatoes instead of potatoes, coffee, and a side order of wheat toast. If you don’t know the movie, this scene is such a classic as to be easily found on YouTube. Ours was not to be one of ultimate chaos but just another chapter in the trials and tribulations of travelers in Everywhere USA for the immediate future.
Our order went in around 10:45 a.m. Melody served us ice tea and water and around 11:15 she stopped by to tell us that it would be just a few more minutes. At 11:30 Melody assured us that it would just be a “few more minutes.” At 11:45 Melody returned with a look of terror on her ashen face and a trembling voice told us that she had been “slammed” and, holding a fistful of handwritten order slips, explained that she had somehow misplaced our order and it had never been put into the kitchen. She offered to pay for our meal and resubmit it. While we decided what to do, she went to another nearby table and repeated her tale of woe to a couple who just stood up and stormed out of the place. They left just ahead of one of those large groups of people who had arrived after we did as they had already finished their meals.
In my best “Bobby Dupea” imitation I calmly asked Melody if she could get the manager to prioritize our order and get it out quickly. She said she would try. We were served our meals by 12:15. Melody admitted that she had to confess her error to the manager to get our order moved ahead, and again that the meal was on her. In the end, fearing this poor girl would be the one out the $45 bill, we insisted on paying and we left her a tip. She looked visibly relieved. There was a certain irony that, in a restaurant that features the Grand Slam, a waitress would be the one to use the excuse that she had been “slammed.”
We will never know if Melody was a “Maria” replacement, but our recent experience with businesses in the hospitality field tell me that, while Covid may have started things on a downward spiral, unchecked immigration enforcement without a plan will be devastating. Couple this with our isolationist white nationalism attitude that has pissed off most of our former foreign allies, only to ingratiate totalitarian regimes, and losses of both domestic and international travelers will further damage an already suffering industry.
Our Key West trip ended on a more pleasant note when we made it to the hotel restaurant where they actually do serve dinner. It was outstanding. Our waiter was great. He was from Hungary and my brother Rick, who had dated a Hungarian girl, was able to dust off his Hungarian phrasebook. There was live entertainment, cocktails and good food. Perhaps there is still a bright light at the end of the tunnel for the hospitality industry. For the immediate future however, I believe we need to, “Fasten your seat belts, it's going to be a bumpy night.” That bright light in the tunnel is the headlight of the oncoming Trump Train.